Learning point 🇸🇬
Rebranding, Brand Positioning, Web Development, UX design
The core objectives driving the redesign were to:
A neutral base that provides a clean and calming background, conducive to learning environments.
Chosen for its authoritative yet approachable nature, instilling trust and reliability.
A bright and inviting color that adds vibrancy and is associated with energy and intellect.
Complementing shades that balance the vibrancy with sophistication.